Pune, Dec 19:  EmpowerHER25, a MarTech and AI-focused summit organised by SHELeadsIndia, concluded at The Orchid, Pune, bringing together over 300 women entrepreneurs, founders and business leaders for a day-long programme focused on business growth, digital adoption and purpose-led entrepreneurship.

The keynote address was delivered by Sujata Biswas and Taniya Biswas, Co-Founders of Suta, who highlighted the importance of ecosystem-led support for women entrepreneurs navigating early and growth stages of their businesses.

“Every woman who starts a business carries more than just an idea — she carries hope, courage and countless quiet efforts. In a digital-first economy, access to the right guidance and tools can significantly influence outcomes. Platforms like SHELeadsIndia and initiatives such as EmpowerHER create spaces where women can learn, ask questions and grow with confidence. When technology and marketing tools are accessible and practical, women entrepreneurs are better positioned to scale businesses that create wider impact,” they said.

Annada Ranade, Founder Director, HR Neeti, conducted a masterclass on building sustainable growth systems for founder-led businesses. Addressing the challenges of scale, she emphasised simplification and process-driven decision-making.

“Growth is not about doing more at once, but about building the right systems and maintaining consistency. When founders simplify processes and focus on structured execution, scaling becomes more predictable and manageable,” Ranade said.

A panel discussion titled “Profit. Purpose. Power. The New-Age Playbook for Women Entrepreneurs” explored how women-led enterprises are embedding impact into their core business models. Speakers noted that purpose-driven businesses build stronger stakeholder trust and long-term value, with profitability and impact reinforcing each other.

Another panel, “Amplify, Automate, Accelerate Growth Tools for the Modern Founder,” focused on the role of MarTech and AI in driving operational efficiency and data-led decision-making. Panelists highlighted that early adoption of the right digital tools helps founders optimise time, reduce manual effort and redirect focus toward strategic growth.

Speaking on the outcome of the event, Nikita Vora, Founder of SHELeadsIndia, said,

“EmpowerHER was designed to bridge the gap between inspiration and execution. The focus was on practical insights and tools that founders can apply immediately as they build and scale their businesses.”

Beyond knowledge sessions, EmpowerHER25 enabled mentoring interactions and brand visibility opportunities, positioning itself as a long-term ecosystem-building platform rather than a one-time event.